OEM · ODM · private label
A clear route from finished tech pack, adaptable base style or brand-ready private-label program to controlled production.
Before the first order
Compare development routes, then confirm the terms specific to your product. Published guides are not a quotation.
Capabilities
Factory outputs
Designed around your brief
You may arrive with a finished technical pack, an existing sample to adapt or a brand concept that still needs product decisions. The useful first step is to identify what is already fixed, what needs development and who will approve each change. OEM, ODM and private label describe different parts of that working relationship.
Use OEM when your team has defined the product and needs manufacturing review. Supply the drawings, material references, measurement chart and artwork together. Mark non-negotiable details clearly, and ask for proposed alternatives to be recorded rather than substituted silently.
Use an ODM discussion when the starting silhouette or construction needs adaptation. Identify which features of the reference matter: proportion, feel, function or decoration. Agree the development scope and revision responsibilities before assuming the reference is production-ready.
Private label adds your identity to an agreed product route. Consider the neck label, size label, hangtag and packaging as one system, while keeping product and destination information accurate. Branding artwork does not replace fit, material or construction approval.
Specification workshop
| Decision | Direction to discuss | What to confirm |
|---|---|---|
| Finished technical pack | Specification review and manufacturing proposal | Check open material or construction questions before accepting a sample plan. |
| Reference sample | Measured adaptation and agreed development scope | Identify what must match and what may change; record pattern and file responsibilities. |
| Concept and artwork | Structured brief before detailed quotation | Define garment family, wearer, quantity, material direction and the missing decisions. |
| Existing approved style | Branding and repeat-order review | Reconfirm material availability, colour references, logo files and the current order conditions. |
Illustrative project brief
For an illustrative first collection, the buyer brings a reference sweatshirt and a logo file, but no graded pattern. Separate the project into an agreed fit direction, a material proposal and a branding package. Record who develops the measurements, who owns the resulting files and how changes are approved. Only the accepted revision should become the bulk reference; a reference image is not an authorization to copy protected branding.
Buyer knowledge
A practical factory-facing checklist for measurements, construction, materials, artwork, tolerances and approvals.
Read insight
A practical ranking of the evidence that matters—from product fit and live verification to samples, tolerances and remedy terms.
Read insightService FAQ
In OEM, the buyer normally supplies the product specification. In ODM, the manufacturer contributes a developed base or more of the product design. Private label describes the branding layer and can sit on either route.
A finished tech pack reduces ambiguity, but a strong reference sample and structured brief can start an ODM discussion. Missing decisions still need to be closed before bulk.
Pattern ownership is a commercial term, not something to assume. State it in writing before development and clarify whether digital pattern files can be released.
Record the component type, material, color, size, position and attachment method. Use the actual proposed trim in sample approval; a picture of workshop equipment does not establish the available trim range.
Separate confirmed decisions from open questions, then agree who supplies each missing specification. Confirm any development fees, ownership and revision scope before the sample work begins.
Yes. Send what you have and identify the decisions you need help resolving. The quotation should describe the actual development work and responsibilities, not rely on the label alone.
Not automatically. Private label describes branding. Pattern development, grading and fit changes should be specified separately, including their scope, fees and ownership.
Send one consolidated revision list linked to the sample and document version. Ask which changes affect materials, price, sample work or production timing, and approve the revised plan before proceeding.
Plan the development
Provide the tech pack, measurement chart, artwork and material references. Mark which specifications are mandatory and which can be proposed by the factory; missing items remain open until agreed.
Identify the reference silhouette and changes to fit, fabric, trim or decoration. Agree sample fees, revision scope and responsibility for technical decisions before development begins.
Prepare label artwork, placement, care information and packing requirements. Confirm pattern and artwork ownership, file release and confidentiality in writing; do not assume these follow automatically from the order.
A written brief records the requirements. A reviewed sample resolves fit and construction. A pre-production record identifies the accepted material, artwork, measurements and packing instructions. Agree who can approve changes and keep version numbers on each file.
Standard-style production takes 15 working days; custom production takes 20–25 working days. Confirm the schedule start date and approval milestones for your order. These are production periods, not shipping transit times.
Sea freight, air freight and express courier are supported. Transit time, freight charges, packing and any duties or taxes are confirmed for your destination.
